Therapist marketing
- Who it's for
- Therapists, counsellors, psychologists and group practices.
- Markets
- India and the United States
- Core channels
- Wellness SEO, Health & Wellness Content Marketing, Wellness Website Design
People looking for a therapist are often in a vulnerable moment. Marketing has to be calm, clear and private. We help counsellors, psychologists and group practices reach the clients they are best suited to help.
What works
Specialty-led visibility
Clients search by issue and approach: “therapist for anxiety”, “couples counselling”, “EMDR therapy near me”, “online therapy India”. Specialty pages, therapist bios and directory profiles such as Psychology Today help the right clients find you.
Privacy first
Tracking on mental health websites needs extra care. In the US, we avoid sending sensitive information to ad platforms and follow HIPAA considerations. In India, the DPDP Act requires clear consent. We set up analytics that measure enquiries without exposing who is seeking care.
Our playbook
Specialty pages
One page per issue and modality you treat.
Directory profiles
Psychology Today, insurance directories and Indian platforms.
Privacy-safe ads
Google Ads with careful targeting and tracking.
Helpful content
Articles that reduce stigma and answer common questions.
Services we recommend
Questions
How do therapists get more clients online?
Clear specialty pages, a complete Google profile, directory listings, helpful articles and modest Google Ads on specific searches usually work better than broad social media marketing.
Can therapists advertise on Meta?
Yes, with care. Ads cannot imply knowledge of a person's mental health condition, and tracking should not pass sensitive information.
Other industries
Fill the
calendar.
Send us your website. Within five working days you get a 90-day plan for search, ads and reviews, free.
- Audit of your site, Google profile and reviews
- Your top keywords in India or the US
- A ranked 90-day plan with budgets