Wellness marketing in the USA
- Cities
- New York City, Los Angeles, Miami
- Currency
- US dollar (USD)
The US wellness market is large, crowded and well regulated. WDMA helps American med spas, chiropractors, therapists, fitness studios, functional medicine practices and wellness brands stand out and grow, with privacy and compliance handled properly.
The market
How US clients find wellness providers
American consumers rely on Google Search and Maps, Yelp, Instagram, TikTok, YouTube and booking marketplaces like Mindbody, ClassPass and Zocdoc. Reviews carry heavy weight, and more people now ask AI assistants for recommendations. We cover each of these touchpoints.
Privacy and compliance in the US
Healthcare providers need to think about HIPAA, especially for tracking technologies on patient-facing pages. Wellness brands need to follow FTC rules on health claims, endorsements and reviews, FDA rules on supplement claims, and state privacy laws such as California's CCPA/CPRA and Washington's My Health My Data Act. We set up tracking, forms and campaigns accordingly.
Platforms we manage
- Google Search & Maps
- Yelp
- TikTok
- YouTube
- Zocdoc & Healthgrades
- Mindbody & ClassPass
- Amazon
Services
Questions
What does a health and wellness marketing agency do?
It plans and runs marketing for wellness and healthcare businesses: SEO, local SEO, paid ads, social media, content, email and reputation, with knowledge of health ad policies and privacy rules.
Are you HIPAA compliant?
We design marketing to avoid handling protected health information wherever possible and configure tracking with HIPAA considerations in mind. Where a project requires access to PHI, we discuss a Business Associate Agreement before starting.
Do you work across time zones?
Yes. Our team overlaps with US business hours for calls and campaign management, and India-based production adds overnight turnaround on many tasks.
Fill the
calendar.
Send us your website. Within five working days you get a 90-day plan for search, ads and reviews, free.
- Audit of your site, Google profile and reviews
- Your top keywords in India or the US
- A ranked 90-day plan with budgets